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Dr Amit Nagpal joins ‘SpecttrumPR’ as Advisor - Digital Marketing & Storytelling


New Delhi: Dr Amit Nagpal, one of the pioneers of personal branding and Social Media Storytelling in India, who has coached top doctors, entrepreneurs and CXOs, has joined SpecttrumPR, as Advisor.

Dr Nagpal has a decade long experience in Digital Marketing and Storytelling. He is currently providing storytelling consulting services to startups and non profits. 

On this association, Dr Nagpal said, “I am happy to join the SpecttrumPR as an Advisor, as this PR brand has earned a big name in the field of Public Relations and Reputation Management. Moreover, SpecttrumPR is now focusing more on Digital Communication, where I can contribute more because of my background.”  

Dr Nagpal has nearly 25 years of experience in the Media Marketing domain as a teacher and practitioner. His focus in the past 7 years has been on the technology domain and allied areas, like Healthtech, HRtech, Fintech, Adtech etc. He has worked closely with IT industry. He has trained technical writers in storytelling skills, coached IT CXOs in brand storytelling and addressed CIOs at events.

Narvijay Yadav, Founder Director of SpecttrumPR said, “It is an honour for us at SpecttrumPR that a stalwart like Dr Amit Nagpal will be our guiding force. We both are passionate about social media and technology, which keeps our bond strong and unique. SpecttrumPR hopes to serve the nation more and in better ways in the post-COVID19 scenario.”  

It may be recalled that Dr Nagpal is currently advising NASSCOM Community on community management, content marketing and social media. “To me, an accidental relationship with IT industry turned into love and now I believe that IT is Inspiration Technology,” quips Dr Nagpal.

Dr Nagpal is the co-founder and President of Bloggers Alliance and has authored many books. The most recent one is ‘Heroes Amongst Us’. He also co-authored ‘Personal Branding, Storytelling and Beyond’.

SpecttrumPR, established in 2008 at Chandigarh by Narvijay Yadav – a senior journalist turned media consultant, has catered to a majority of Bollywood and Pollywood personalities apart from scores of reputed brands and professionals. The company is focused now towards digital communication and technical content creation.


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